Bell Bajao wins Gold and Silver at the Media Abbys at Goafest 2009!

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Breakthrough's multi-media campaign, Bell Bajao (Ring the Bell) has just won a gold and Silver Abby Award at GOAFEST 2009.

Ogilvy & Mather, who created the multi-media campaign pro bono, won the Gold for Bell Bajao in the Public Service, Appeals and Charity category for Best Integrated Campaign of the Year and Silver for Best Film for the "Doodh" (Got Milk?) ad.

GOAFEST is India’s most prestigious national advertising awards festival, organized by the Advertising Agencies Association of India (AAAI) in association with The Advertising Club Bombay. Over 4,500 ads from all over the country are showcased and judged at the festival.