Breakthrough's work in the field of "Edutainment" was featured alongside other organizations (Puntos de Encuentro (Nicaragua),
the Soul City Institute of Health and Development Communication (South Africa) in a publication and DVD on edutainment for social change.

“Edutainment” is an abbreviation for “Entertainment-Education” and is a communication
strategy that is gaining popularity as its impact is proven over and over again.

The publication and DVD includes:

  • An overveiw of basic concepts and stratgies in the field of Edutainment
  • How to use Edutainment to build and strengthen social movements
  • Common challenges in the planning and evaluation of social change theories and practices of Edutainment
  • Main theories supporting Edutainment practices and strategies
  • Resources on the Edutainment field
  • Mulitmedia used in the PDF document, such as Breakthrough's music videos, video stories and animations

This effort was supported by the Oxfam Novib KIC learning initiative.

Download POP.pdf

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